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Have Fun On Sunday, Sell On Monday IF THAT SOUNDS KIND OF FAMILIAR, it's because you've probably heard the phrase as “Win on Sunday, sell on Monday.” Coined by Ford dealer Bob Tasca in the 1960s as a rallying cry for a Ford drag racing program to help sell muscle cars, this aphorism crystalized the entire concept of racing as a sales driver: people want to buy what wins. Whether or not the buyer is...


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